Matthew Jockers, co-author of THE BESTSELLER CODE: ANATOMY OF THE BLOCKBUSTER NOVEL

Date: Time: 3:30 pm
Andrews Hall Room: Bailey Library
Additional Info: ANDR
Contact: Timothy Schaffert, tschaffert2@unl.edu
Kick off National Novel Writing Month @ UNL with a discussion about THE BESTSELLER CODE, which explores the relationship between creativity and analytics, and examines trends in the New York Times bestseller list. Matthew Jockers, who wrote the book with author and editor Jodi Archer, will discuss the results of their research, which bring fresh new insights into how fiction works and why we read. And all with fascinating supporting data taken from a five-year study of twenty thousand novels.

Matthew Jockers is the Associate Dean for Research and Global Engagement in UNL’s College of Arts and Sciences, and a Susan J. Rosowski Associate Professor of English.

Additional Public Info:

Download this event to my calendar