With Matt Stockton, Professor, Agricultural Economics, UNL; Shannon Sand, Extension Ag Economist, UNL

Seed selection is one of the most critical decisions farmers make each year, with significant implications for profitability. In this webinar, State Extension Educator Shannon Sand and State Specialist Matt Stockton explore economic insights related to corn hybrid selection using examples from the TAPS (Testing Ag Performance Solutions) contest in North Platte, Ne. These examples demonstrate the importance of hybrid selection and the large difference they can make on profitability. They present key findings from an in-depth analysis of the 2018 TAPS competition. Small differences in seed choice may lead to substantial variations in farm profitability. Attendees will learn the keys consider when making this choice, recognizing costs versus returns, avoid common pitfalls, and apply a value-driven approach to hybrid seed selection.