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Using Social Norms to Promote Conservation Adoption

North Central Region Water Network Seminar Series

2:00 pm
Whether we like it or not, a large part of our work as conservation professionals is in communicating conservation to stakeholders. The May edition of The Current Webinar series will focus on a well-known phenomenon used in communications to influence behaviors - social norms. What do we know about social norms and how they impact the agricultural community? How can we use social norms to promote conservation adoption? Tune in as we discuss these topics and more!

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This event originated in Water Issues.