Pat Mueller of Sandler Sales Training along with Joe Roy of the Nebraska MEP will have a discussion about these topics as well as business development for manufacturing.

Topics covered will include:

Why is behavior a critical role in sales development?
How people make buying decisions, including the role of emotion in sales.
Features & Benefits, where do these fit into the business development process?
What does good sales training look like, and why it is critical in organizations.
Who benefits from sales development training?